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The Trade Desk Salaries in 2026

The Trade Desk is a technology company that operates a demand-side platform for programmatic digital advertising. The company enables advertisers to purchase and manage ad campaigns across display, video, audio, and connected TV channels.

Average Salary

$158,900

$13,242/mo

Total Compensation

$222,460

base + bonus + equity

Employees

3K

large company

Rating

4.2

★★★★

The Trade Desk Salary by Level

Salary progression from entry-level to director positions at The Trade Desk.

Entry$102,000
Mid$132,800
$133K
Senior$254,240
$254K
Lead/Principal$317,800
$318K
Director$398,000
$398K

Entry-level employees at The Trade Desk earn around $102,000, while directors can earn $398,000 or more.

Top Paying Roles at The Trade Desk

RoleBase SalaryEst. Total Comp
Product Manager$178,000$204,700
Software Engineer$172,000$197,800
Data Scientist$165,000$189,750
Solutions Engineer$148,000$170,200
Account Executive$135,000$155,250

Total compensation estimates include base salary and an average 15% bonus. Stock options/equity are offered but vary significantly by role and level.

The Trade Desk Benefits & Perks

🏥Health/dental/vision
💰401k match
ESPP
Catered meals
Fitness stipend
📈Equity / long-term awards
💵Annual bonus (~15% of base)

The Trade Desk Salary Calculator

Select a role and experience level to estimate your salary at The Trade Desk.

Mid Career (5-9 yrs)

Estimated Salary at The Trade Desk

$181,000

$15,083/month · $87.02/hr

Est. total comp with 15% bonus: $208,150

About The Trade Desk

The Trade Desk is a technology company that operates a demand-side platform for programmatic digital advertising. The company enables advertisers to purchase and manage ad campaigns across display, video, audio, and connected TV channels.

Headquarters

Ventura, CA

Founded

2009

Industry

Technology

Company Size

large

Employees

3,200

Median Salary

$145,100

Hourly Rate

$76.39/hr

Monthly Pay

$13,242

The Trade Desk Employee Ratings

4.2

★★★★

Overall Rating

Overall4.2
Work-Life Balance3.5
Compensation4.3
Culture4.0

Methodology & Sources for The Trade Desk Salary Data

How we estimate The Trade Desk compensation data: Our salary figures combine self-reported employee compensation data (Glassdoor, Levels.fyi, Comparably, Blind), SEC filings for public companies (DEF 14A proxy statements include executive compensation), and BLS Occupational Employment and Wage Statistics for industry baselines. We weight recent data points (last 2 years) higher to reflect current market conditions.

  1. Base salary distribution aggregated from employee-reported data points. The Trade Desk (founded 2009, 3K employees, headquartered in Ventura, CA) is in the Technology sector.
  2. Total compensation includes base salary, bonus, and where applicable, equity or other long-term incentives. At The Trade Desk, bonuses vary by role, level, location, performance cycle, and business division.
  3. Level mapping normalizes role names across companies (Entry/Junior/Mid/Senior/Lead/Principal/Director) for cross-company comparison.
  4. Cost-of-living adjustment uses BLS regional CPI-U data when comparing The Trade Desk's Ventura, CA salaries to other markets.
  5. Industry benchmarking compares The Trade Desk compensation to BLS national averages for Technology sector occupations.

Authoritative compensation data sources:

Disclaimer: The Trade Desk compensation data is aggregated from multiple sources and reflects general patterns, not guaranteed offers. Actual salaries vary based on level, location, negotiation, performance, and equity vesting. For personalized career advice, consult HR professionals or executive coaches. For job offers, always negotiate based on multiple data points and your unique value.

Reviewed by Brazora Monk · Last updated May 12, 2026 · BLS data current as of latest annual release

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